Workshop from Tucson Book Fest: Book is Written, Now What?

I'm reproducing my handout from my talk in Tucson: The Book is Written, Now What? Enjoy!

Organization and Career Focus

What kinds of books do you see yourself writing day in, day out? How many books
a year can you write? (be realistic!)

What kind of publisher do you want
to target? (large press, small press, e-pub)

Market Research

Who are the editors and agents buying/selling what you write?

Writer’s Market (updated annualy)

Conference websites (editor’s bios--shows what editors are looking for)

Agents’ blogs

Check a publisher’s distribution and reputation, not just how much $$ you can get up front. Distribution can be more important than money (keeps you published)

Go to stores (Walmart, Target, grocery chains, bookstores) and see what publishers are on the shelves who publish what you are writing or close to what you are writing.

How to Get your Ms. Read

• Contests

Target wisely (publisher-sponsored; your genre; editors/agent judges)

• Conferences

Hone your pitch to the agent or editor to one-two sentences. Give them room to ask you questions. Ask them questions--what are they looking for? What was the last thing they bought that got them really excited? What is the most recent (new author) book they've sold to a publisher?

• Query Letters

What is a query letter? A one-page letter that contains information about your book plus your pitch:

Paragraph one: Tell the agent why you've written him: I'm looking for
representation for my mystery series set in the outback of Australia in the
1940s. The first book is 80,000 words and is finished.

Paragraph two-three: Blurb of your book. Very short setup of main
character, main problem, villain, what makes the book unique. (or in romance,
hero and heroine, main problem, etc.)

Paragraph four: Offer to send a partial or full manuscript at the agent's
request. Thank her for her time, and sign.

That's it!!!

Send out up to 10 query letters at a time. When one comes back, pop another in the mail.

• Submit constantly.


Agents: Why do I need one?

• Agents can be your number one biggest asset.

Agent does much more than get you sold (you can get yourself sold).

Shop for agents wisely. Ask questions, read their blog, research them.

Do not use agents who charge up-front fees.

For Inspiration

The amount of dedication you give to your writing career is what it will give back to you.

Don’t settle. Believe that you can attain the highest levels! What you shoot for, you will get, or get very close to.

When you make writing your job, it becomes your job (with pay!)

For Education

Lawrence Block, Telling Lies for Fun and Profit (Insightful articles on writing, discipline, technique, marketing).

Steven King, On Writing. Part 1 is an autobiography; part 2 offers gloves-off advice for starting and sticking to writing, the basics of good writing, how to finish the book and what to do with it.

Donald Maass, The Career Novelist: A Literary Agent Offers Strategies for Success. What everything means, and how to survive it.

Jeff Hermann, Jeff Herman’s Writer’s Guide to Editors, Publishers, and Agents (updated annually)

SWFA’s Predators and Editors website (lists agent addresses and websites, $=an agent with a track record of sales): http://pred-ed.com/pubagent.htm

Online Workshop--Agents: Do You Need One/How Do I Get One?

I will be teaching an online workshop from Feb 1 to Feb 7 through my RWA chapter at http://www.drworkshops.com/ /. My workshop:

Jennifer Ashley--Agents: Do You Need One, and How Do You Get One if You Do?

From 2/1/2011 to 2/7/2011

Questions many authors face at the beginning of their careers are: Do I need an agent? What for? How do I find one? Will an agent represent an unknown, unpublished author? What about if I'm category published or e-press published? The answer to all these questions is: "It depends"--on many factors. Agents are not golden tickets to success; on the other hand, navigating the waters of big-house publishing without them can be tricky and sometimes impossible. This workshop will address what an agent's job is, what you should expect from them (and what you should not expect), when and why you should go it alone, how to find an agent to represent you, and how to work well with your agent once you're signed with her.

Cost: $15 for Desert Rose RWA members; $20 for non-members

Sign up at: http://www.drworkshops.com/Workshops/Details/2011-Agents-Do-You-Need-One

Please feel free to forward!!

You Do Have More than One Shot

I realize I haven't posted anything since April, which does not mean I've let this blog go. It means I've been busy with the most important part of a writer's career--duh, the writing! (That gets lost sometimes--don't let it!)

I was inspired to do this post while watching a television show, in which one of the characters confesses he's had a dream of writing something his whole life and never did it. The other characters encourage him to go for it, and he finally finishes his story and sends it in.

Very nice, right?

Then I started laughing. The character haunts his mailbox for TWO WEEKS, and then is devastated when he gets a rejection. "Oh, well," he says. "I guess I'm just not cut out for this. I'm an average Joe, not someone with talent." The other characters pat him on the back and say, "At least you tried." And he goes back to his life.

I'm sitting there with my mouth open, going--what kind of a stupid, messed-up message was THAT?

OK, I do get the point of the (rather cliche) story. The theme is "You have to go for your dream. Even if it doesn't work, at least you tried instead of saying 'if only' your whole life."

That's not a bad message.

But the execution--oh my goodness! OK, I do also realize they had to tell this story in half an hour and keep the character and the series status quo.

But now I can use it to send my own message:

YOU CAN NOT EXPECT TO FIND INSTANT SUCCESS IN A WRITING CAREER OF ANY KIND AND DECIDE IT'S NOT FOR YOU WHEN YOU GET ONE (COUNT IT, 1) REJECTION!

Well, you can, but if so, you weren't really in the game in the first place.

Becoming a career writer, which means making a living off your published books being bought by (a huge gob of) strangers in bookstores or online, takes TIME AND HARD WORK.

The idea that you're a failure (read, untalented loser) if you don't find instant success is simply not true.

Success comes from trying and trying and trying again until you find what YOU want. This is true in any career--most people learn all they can about their chosen profession then start at the bottom and work their way up.

We do the same thing as writers.

As writers, our "education" is either getting an MFA in creative writing (the way you'd go if you want to be a literary writer) or reading tons of books in the genre/style we wish to write and then writing them.

Our job application is the query letter to an agent or editor, our employment agency is our agent (though we can bypass an agent and sell ourselves--see my post "Why You Need An Agent" ).

When we sign our first contract, we've landed our first job. It may be a great job that lets us quickly climb the career ladder, or it may be a dead-end job that we need to quit after a couple of books and try again in another place. You might end up rising to the top at that publisher, or getting fired (that is: dumped, contacts cancelled, it happens).

All of this takes time and work.

Even self-publishing, which people think is a great way to bypass all the pain and suffering of finding an agent or a publisher is still WORK! and TIME! and STRESS! and add in MONEY! Self-publishing means essentially becoming your own publishing company--hiring people to edit and proofread your book, create book covers for you, format your books, and either print and distribute them for you or upload/distribute them to e-book sales sites, and then it's up to you to do all the marketing and sales. You are now a small business--with all the work that entails!

To be a published author, you have to keep writing, keep submitting, keep trying, keep selling. It's a never-ending game. It's not easy money. If being an author (whether you're published and stressed or unpublished and stressed) doesn't make you happy in and of itself, THEN, you give up and do something else (which will likely lower your blood pressure).

Have I shouted enough? Writing is a tough career. I don't care if you decide to publish yourself or go the agent/publisher route, it's still tough (each is tough in a different way).

The bottom line is: Thinking you can sell a novel/story/play/whatever in TWO WEEKS and then GIVING UP when it doesn't is ludicrous!

HAVE PATIENCE, DON'T GIVE UP, and if you can't sell the first thing you finish, WRITE SOMETHING ELSE!

OK?